Yarra Valley

Shedfest 2011 ….Oct 8 and 9

yarravalley — Tue, 27 Sep 2011 03:15:53 +0000

Healesville.

yarravalley — Tue, 13 Sep 2011 00:11:21 +0000

Dukes of Despair

yarravalley — Wed, 07 Sep 2011 02:42:33 +0000

Playing This Saturday at Mocha and Lime Cafe from 8pm ($7.50 Entry)

Keyword Pictures Explained

yarravalley — Tue, 06 Sep 2011 02:15:49 +0000

A Keyword Picture uses the importance of keywords, including how many times each is used in different ways. Each way has a ranking of importance. In a general sense from the Most Important down to the Least Important on any website: Ranking varies roughly according to type of use TIMES number of appearances or clicks ) – lets use a SINGLE WORD “garage” as the example :

In your Domain Name ( URL )
- www.capitalgarage.com.au
In your Meta Description ( byline that appears in the subtext to a Google search result )
- Capital Garage is the garage most frequented by people in the region who want great service from their garage of choice
In your Meta Keywords listing in your pages ( hidden to site visitors but visible to search engine ‘bots )
- Capital Garage, Yarra Valley Garage, Best Service Garage, Weekend Garage, 24/ Garage, Clean Garage, etc
In Headers ( Ranked from a H1 down to a H5 header )
- Capital Garage Commits to Best Practice In Workshop
Keyword backlinks from external sites to yours ( ie to capitalgarage.com.au )
- The Page Rank of that site affects its value (PR 1 – awesome – down to P10 which barely counts at all)
- Keyword Text links are more important than links off an image
As Page Names
- About Our Garage
As Post Titles
- Capital Garage wins Service Award
As Category names
- Garage Service, Garage Guarantee, etc
As Tag names ( used on sites which add live content using posts )
- Garage, Garage Tools, etc
As Image Names
- capitalgarage1.jpg
As Image Alt Tags
- example in the popup that appears when you mouse-over an image “Capital Garage at Night” )
As Image Description
- Photo of Capital Garage at Night
As Text ( finally !!! )
- I love our garage ……..

All are affected by traffic from sources that rank differently ( social sites, direct, referred and search engine results )

So,what does yours look like? ( ie – WHAT DOES GOOGLE SEE? )
This stemmed from a talk I gave recently about the many forms of branding that exist for a business to exploit. From the obvious ( signage ) to the overlooked ( word of mouth via social media )

One “interesting attendee” suggested that his site was “brilliantly” branded with his website’s homepage housing his logo that filled 2/3rds of the screen.!!! I agreed that may be the case if he sent people, enmasse, to his site ( it didn’t even rank within the Top 130 million websites on the planet ! His “keyword map” (withheld), illustrated via a keyword picture – showed his keywords’ importance – or lack of it – his company name couldn’t be found in the image !!!!

The image below has been produced the same way from a simple blog site, where a “Little Sister’s” thoughts have been mapped by the frequency of words explaining graphically what she is trying to emote through her site.

Yarra Valley Websites : Keyword Pictures

yarravalley — Tue, 06 Sep 2011 01:12:30 +0000

Yarra Valley Keyword Picture for this website. KeyWord Picture Explained here

The Hills are Alive!

yarravalley — Sun, 04 Sep 2011 23:25:07 +0000

Bulong Estate - Upper Yarra

test

yarravalley — Wed, 31 Aug 2011 13:06:44 +0000

http://www.1page.whatzonip.com/twitter_YVS_list.htm

Yarra Valley Website WordMix #1

yarravalley — Wed, 31 Aug 2011 12:46:33 +0000

Mocha and Lime Cafe in Green Street, Healesville

See the full gallery on Posterous

whatzon in the Yarra Valley

Tokar Estate Winery Restaurant – Maddens Lane, Coldstream

Yarra Valley Chocolate Blog

Orzlowski – ArtFX Gallery

yarravalley — Fri, 26 Aug 2011 07:01:33 +0000

Orzlowski – ArtFX Gallery HealesvilleEmail Contact (03) 5962 5958 www.orzlowski.com

Yarra Valley Grape Run

yarravalley — Wed, 24 Aug 2011 05:45:42 +0000

Here’s your chance to take to the road and experience spectacular views of The Yarra Valley, one of Victoria’s most beautiful and best known wine and tourist areas. Each year the course direction alternates. This year the 13km run starts at the Yarra Glen Recreation Reserve and finishes in Healesville. The 5km course starts in TarraWarra Estate. Both commence at 10am.